Gen Z expects tailored content and the ability to engage.
Quizzes and Polls: Use interactive quizzes (e.g., "Find your perfect skincare routine," "Which career path is right for you?") to gather information about preferences and segment leads.
Augmented Reality (AR) & Virtual Try-Ons: For fashion, canada phone number list beauty, or home goods, AR can provide immersive product experiences that reduce friction and increase confidence, leading to more qualified leads.
Gamification: Incorporate game-like elements into your marketing (e.g., loyalty programs with points, challenges, badges).
Chatbots with Personality: Implement chatbots on your website or messaging apps that can answer FAQs, guide users, and capture lead information in a conversational, non-intrusive way.
Personalized Offers: Use data to deliver hyper-personalized product recommendations or content.
Lead Gen Focus: Interactive elements are powerful lead magnets themselves, collecting data that allows for better segmentation and nurturing.
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