Events and interactions to be measured
Posted: Sat May 24, 2025 6:34 am
The choice of events will depend on the canada phone number list characteristics of each silo and the measurement objectives. Here, you should focus on considering all relevant interactions to gain a complete view of user behavior. It's not just about measuring the main actions, but also the intermediate interactions that help us understand the entire process.
Below is a list of possible generic events that can serve as a starting point:
open: The user accesses the silo. This event marks the start of the user's interaction with the silo.
view: The user views an item or section within the silo. This event tells us which parts of the silo are most popular or attract the most attention from users.
search: The user performs a search within the silo. This event is crucial for analyzing search engine usage and understanding user needs.
filter: The user applies a filter. This event helps us understand how users refine their searches and which criteria are most important to them.
paginate: The user navigates through different pages within the silo. This event tells us whether users explore the silo's content or stay on the first page.
select: The user selects an item. This event tells us which items in the silo are most relevant to the user.
submit: The user submits a form or performs an action that requires confirmation. This event tells us whether users complete the desired actions within the silo.
success: The user action completes successfully. This event tells us the success rate of actions within the silo.
Fail: The user action fails. This event helps us identify potential errors or usability issues within the silo.
step: The user advances to a specific step within a process. This event allows us to track users' progress through a multi-step process.
close: The user exits the silo. This event marks the end of the user's interaction with the silo.
It's important to remember that this list is only a suggestion. Each silo will have its own specific interactions that need to be measured. For example, in a "video player" silo, we could add events like "play," "pause," "stop," or "seek."
Dimension parameters
To enrich the analysis and segment the events in the silo, it's advisable to incorporate dimension parameters. Dimensions allow us to classify events and analyze user behavior into different groups.
I would recommend using no more than three dimensions per silo to avoid saturation and maintain efficiency. It's important to choose dimensions that are relevant to the silo analysis and that allow us to obtain useful information.
Below is a list of possible generic events that can serve as a starting point:
open: The user accesses the silo. This event marks the start of the user's interaction with the silo.
view: The user views an item or section within the silo. This event tells us which parts of the silo are most popular or attract the most attention from users.
search: The user performs a search within the silo. This event is crucial for analyzing search engine usage and understanding user needs.
filter: The user applies a filter. This event helps us understand how users refine their searches and which criteria are most important to them.
paginate: The user navigates through different pages within the silo. This event tells us whether users explore the silo's content or stay on the first page.
select: The user selects an item. This event tells us which items in the silo are most relevant to the user.
submit: The user submits a form or performs an action that requires confirmation. This event tells us whether users complete the desired actions within the silo.
success: The user action completes successfully. This event tells us the success rate of actions within the silo.
Fail: The user action fails. This event helps us identify potential errors or usability issues within the silo.
step: The user advances to a specific step within a process. This event allows us to track users' progress through a multi-step process.
close: The user exits the silo. This event marks the end of the user's interaction with the silo.
It's important to remember that this list is only a suggestion. Each silo will have its own specific interactions that need to be measured. For example, in a "video player" silo, we could add events like "play," "pause," "stop," or "seek."
Dimension parameters
To enrich the analysis and segment the events in the silo, it's advisable to incorporate dimension parameters. Dimensions allow us to classify events and analyze user behavior into different groups.
I would recommend using no more than three dimensions per silo to avoid saturation and maintain efficiency. It's important to choose dimensions that are relevant to the silo analysis and that allow us to obtain useful information.