Allocate resources : Global email marketing revenue chile mobile phone numbers database is expected to reach nearly $11 billion by the end of 2023. So there’s no shortage of opportunities. By identifying which campaigns are driving the highest ROI, you’ll ensure your resources (time and money) are being used effectively, so you can maximize your profits.

Image Source: Statista 3 Signs Your Business Needs an Audit The first step towards optimization is recognizing that your email marketing strategy needs fine-tuning. While there are many indicators, some are more telling than others. If you’re experiencing the following, it may be time to evaluate your methods.